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Wildly sustainable products

THE BRAND:

Wild is the new, sustainable Natural Deodorant delivered straight to your door. Aluminium free with compostable, plastic free refills and a 100% effective formula. Their mission is to shake up the throwaway culture of everyday bathroom products. Through their wildly sustainable products, they hope to redefine the future of personal care.

CAMPAIGN OBJECTIVE:

The importance of looking after our plant has been no more evident than in 2020 and there’s no better way to do so than for us all to live sustainably. We at OUTREACH feel privileged to work with brands like WILD who optimise what it means to be sustainable – to help grow their brand presence and mission was a great achievement for us. Our strategy was clear, to utilize our influencer network, focusing on those influencers who are passionate about sustainability and body – this included driving the target audience to WILD’s website and social media channels through a series of social media collaborations.

CAMPAIGN OBJECTIVE:

The importance of looking after our plant has been no more evident than in 2020 and there’s no better way to do so than for us all to live sustainably. We at OUTREACH feel privileged to work with brands like WILD who optimise what it means to be sustainable – to help grow their brand presence and mission was a great achievement for us. Our strategy was clear, to utilize our influencer network, focusing on those influencers who are passionate about sustainability and body – this included driving the target audience to WILD’s website and social media channels through a series of social media collaborations.

DELIVERY/INFLUENCERS:

Utilising our audience insights and influencer network, strategically selected influencers with the most engaged fan-communities were paired with Wild to drive traffic on Instagram. Key influencers included Olivia Bowen and Harriet Chadwick (IDKIMHAZ).

NUMBERS SPEAK

We are always ready for a challenge

10.7
%

Avg. Engagement Rate

500
+

Campaigns Completed

2.5
B

Campaign Impressions